Thessaloníki 546 36
Philoxenia 2015@ Helexpo Thessaloniki | 12-15.11.15
The International Tourism Exhibition Philoxenia for 30 years now remains the most important meeting point of the tourism professionals from Greece and the Balkans and welcomes you to Thessaloniki International Exhibitions Center from 12 to 15 November, 2015.
The purpose of the organization is to highlight the latest developments of the international tourism industry, thus enriching the Greek exhibition market with a high level event.
During Philoxenia, TIF-HELEXPO will invite and host important international trade visitors from specific target countries, giving the opportunity of direct contact and collaboration with global tourism business professionals to the exhibitors.
For the weekend the public will be able to visit the exhibition, become familiar with new or alternative tourism destinations and book their next holidays.
The media plan for the promotion of Philoxenia contains:
- web and social media advertising,
- newsletters to more than 60.000 recipients in Greece and abroad,
- press releases,
- advertisements in specific and general press,
- Radio and TV spots in all the channels of nationwide range.
Advertising campaign of the exhibition in the Balkans and the countries of Southeastern Europe and promotion during international tourism events.